This article was co-authored with Whitney Gibson, a Partner at Vorys, Sater, Seymour and Pease LLP. Lately, I have received many questions and some curiously raised eyebrows regarding my decision to join a large law firm this past year. After all, I’m not a lawyer, and I’ve typically worked with brand protection technology and investigation […]

Let’s start a true “Brand Protection Basics” conversation this morning, something I have been eluding to the last few weeks. To start the conversation, I always feel it’s my obligation to ask any a few simple questions before even starting any brand protection discussions; What are your overall goal(s) with your brand protection program?How will […]

Trademark Protection, a Key Part of Any Success. Developing a product, starting a business, getting the word to potential customers, all of this is work, hard work. Your life becomes part of your business. But, success brings attention, and attention brings imitators, knockoffs, people who would dilute the value of your brand. Trademark Protection is […]